Helping you move toward circularity in fashion.
Who am I?
I'm Jen Barrios, founder of Fashion Reframe.
I bring over 15 years of experience in the apparel industry. My expertise is in product creation, innovation and storytelling with recent studies in circular business models. I know the ins and outs of making clothes in a linear model, so I see the challenges to move toward circularity. It's possible through collaboration. I can help identify and facilitate new ways of working.
My success in work and in life can be attributed to my curiosity and relationships. Cutting through politics, respecting culture, understanding motivations, and ultimately challenging the way things have always been done.
So what do you get when you work with me?
Authenticity - Inclusivity - Innovation - Collaboration - A Holistic Approach
What services do I offer?
I will help simplify the overwhelm, provide tools to help you re-evaluate how you're creating products, and facilitate the change.
Product Portfolio Analysis
Let's look first at how you're currently building product and what's in your assortment. I will help you evaluate SKU efficiency and eliminate redundancy. Then we'll talk collection strategy with options for you to incorporate circular business models that are right for your brand.
Process Mapping + Planning
We'll look at new ways of working and outline what resources and/or partners you'll need to enable circularity and ensure the conscious choice is the easier choice for your customers.
Storytelling
Brands must teach users how to engage with products differently to support circularity. We'll explore how to influence consumer behavior through stories that resonate.
Alata
Alice
Open Sans
Noto Sans
Bebas Neue
Great Vibes
Rock Salt
Exo
Belgrano
Overlock
Cinzel
Indie Flower
Staatliches
Roboto Slab
Lato
Noto Serif
Open Sans
Montserrat
Ubuntu
Rubik
Delius
Amiri
Montserrat
Let's find out what else we can do together.
Insights from those who have worked with me:
Jen created a space where I genuinely felt safe. She was always professional and focused on helping everyone succeed. She really made a difference in how I approached challenges. Jen has a deep understanding of the market and product, and her ideas are always authentic and consumer-focused.
Diane Mohamed
Principal Designer & Founder, Momo Design LLC
Jen’s dedication, thoughtful approach and balanced communication style are valuable assets to the organizations and teams she works with. I’ve admired and benefited from her open, engaged and collaborative way of working, and often use our work relationship as a model to strive for!
Eben Nicastro
Creative Director & Brand Strategist
Jen’s passion for her work, her dedication and her people skills make her an incredibly valuable asset for every team. She is a true team player that loves to collaborate with others and is eager to support new projects and challenges.
Barbara Ebersberger
VP GTM Originals & Basketball, adidas
